Marketing Decision Framework: Overcoming The Desire To Do Everything
Having too many ideas or spending too much time thinking about marketing can be a distraction. Being distracted will make you worse...
Marketing Strategies
If you want to increase sales and user engagement for your ecommerce business, explore using viral marketing strategies such as giveaways, sweepstakes, and contests.
Choosing a Giveaway Prize: It’s All About the Value Proposition
“Let's give away an iPad!” No, stop it. Stop right there. The value proposition is one of the most important parts...
Viral Marketing 101: Why Your Brand Doesn’t Need To Be In The Top 1% To Compete
It can be prohibitively difficult to beat competitors where they are already marketing. Maybe your brand can’t compete with a competitor’s...
Step-By-Step: Running a Sponsored Giveaway as a Twitch Streamer
You've put the hours in and built your dedicated audience. There are brands who want to sponsor your Twitch giveaway and...
A/B Test Your Sweepstakes and Contests For The Best Result
When it comes to running sweepstakes and contests, achieving the highest conversion rate possible should be one of the most important...